Script: Radio Advert

At first the audience can hear continuous whispers of the name of the newspaper, ‘Blackheath Voices’. This is repeated for about four seconds at the start of the advert. I chose to begin my advert in this way as a way to grab the audience’s attention. Also I chose to have continuous whispers as a way to get people to remember the name of my newspaper.  

Then a woman states:

 “Is that annoying you?” I decided to use a rhetorical question as a way of engaging with the audience and hopefully getting them to want to listen to the rest of the advert.

There is a pause and as she smirks. I wanted the audience to hear the smirk as a way of using sarcasm to get the audience intrigued by why she is being sarcastic.

Then she carries on and says, “Well here’s a solution for you.”

“Why not subscribe to get the brand new local paper, Blackheath Voices, written by the youth for the youth.”

“Finally giving the youth a voice.”

“And that noise (there is a pause for three seconds as we hear the whispers we first heard at the beginning) will stop when you subscribe.” The idea of hearing the whispers again is a way to annoy the audience and to get them feeling as though that noise will continue being played unless they go and subscribe for the newspaper.